Every Monday, we email you three wines that are worth far more than what they cost — neighbours to famous estates, overlooked producers, deep discounts across merchants, and vintages the market has mispriced.
Giovanni Rosso · Piedmont, Italy
Giovanni Rosso is one of Serralunga d'Alba's most respected Barolo producers — their single-cru Serralunga regularly scores 94+. This Langhe Nebbiolo is made from younger vines on the same estate, vinified with the same care. At £18, you're drinking Serralunga Nebbiolo from a top producer for less than most supermarket Barolo.
Every day, we scan pricing, critic scores, and appellation data across multiple merchants — mapping which wines punch above their price point and why.
Every wine is measured against its neighbours and peers — the famous estates next door, the same appellation's top tier. We find the ones the market hasn't caught up to yet.
Every Monday morning, you get three picks with direct links to buy. The edge is yours before anyone else notices.
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Subscribe now →We scan terroir data, critic scores, producer pedigree, and vineyard proximity — then cross-reference against current retail pricing across multiple merchants. A wine made on the same plateau as a £200 bottle but selling for £30 isn't a secret, but most people don't have the time to connect those dots every week. We do.
Yes. Every pick includes a direct link to the merchant. We only recommend wines that are in stock and available at the time of publication. Some picks do sell out within 24–48 hours.
Primarily French (Bordeaux, Burgundy, Rhône, Loire) plus select picks from Italy, Spain, Portugal, and Germany. We focus on wines in the £12–80 range where the gap between quality and price is widest.
Most wine newsletters tell you what tastes good. We tell you what's worth more than it costs — and why. Our picks are driven by terroir analysis, peer comparison, and market data, not just personal preference. Think of it as value investing applied to wine.
Yes. No commitment, no questions asked. Cancel from your account page and you won't be charged again.